Fashion Revolution Is What We Need

Who Made Your Clothes?

Fashion Revolution started four years ago when the greatest industrial accident in the garment industry took place. Rana Plaza factory in Bangladesh collapsed leaving 1138 families without loved one and injured many. This week we are remembering those souls who lost their lives to the unfairness of fashion industry.

Fashion Revolution

Those four ladies Anneli, Anu, Marina and Marina from Knittex factory in Viljandi are helping to produce Liisa Soolepp’s  knitwear.

The collapse brought attention the the deathtrap workplaces within the industry. Now many of us demand greater transparency in fashion supply chain. We want to know who makes our clothes.

Fashion Revolution is a global movement calling for greater transparency, sustainability and ethics in the fashion industry. It’s biggest campaign #whomademyclothes falls on this week, the anniversary of the Rana Plaza factory collapse. Just by curiosity, each one of us can help to ignite louder conversation.

Did you know that around 80% of the 75 million people who work directly in fashion and textile industry are women. Many of them are subject to exploitation. They are victims of verbal and physical abuse, they are forced to work in unsafe conditions, with very little pay. This is why we all should be asking, what is the true cost of our clothes. We can be the change we want to see.

Fashion Revolution movement aims to radically change the way our clothes are sourced, produced and purchased. Our aim is to help to deliver their message as we firmly hold the same values with the movement.

Liisa Soolepp is Designing Ethical Knitwear

“Fashion Revolution. I guess this is what I am aiming to do every day, step by step with my ethical designs,” says Liisa Soolepp. As she believes firmly in fair production, designer’s knitwear is produced in a small local factory in the South of Estonia, Viljandi. Designer has settled herself in there and works with the team of textile professionals every day. “Together we finalise the product.”

Material is the only thing that hasn’t been possible to get from so nearby. Therefore Liisa orders her GOTS certified organic wool and cotton from Germany.


Viljandi is a town in South of Estonia where Liisa Soolepp’s knitwear is produced.

Designer Liisa Soolepp is counting on consumer’s curiosity. “I want to know who and how made my clothes, ” explains designer from a consumer perspective as she prefers to support slow-fashion instead of a fast-one. As a designer she takes responsibility for fair production. “My ethics remain the same, no matter if I see if from the designers or consumers viewpoint. I want to know where the clothes I wear are sourced from and how they have been produced.”

Designer adds that she truly wants to say yes to a world where clothes are made in safe conditions, in a clean and fair way. “So, we all need to speak and act up.”